Fashion,  Looks,  Must haves,  Spring/Summer

H&M is online! My favourites from the new amazing collection.

Hi loves! So it is finally reality! H&M has published their website and we can now shop from the comfort of our homes! I was so excited when I saw their first ad on IG, that I had to subscribe to their newsletter. And as soon as I received THE email, I went on it to create my wish list. You know how much I love to fill them!

I’ve been waiting for this because I love H&M – and I have some long lasting items from them, which I admit it was unexpected. But I have never been a fan of their stores. I find them too wide and to me there are too many things to look at, so I often get frustrated in there. Especially during Spring/Summer, when clothes are thin and they get hidden in between each others. I always prefer small boutiques anyway, so I guess is a bit of a personal thing. So you can imagine how it is a huge pleasure for me to be able to actually see everything online!

If you don’t mind big busy stores, I will still suggest to create wish lists before you go shopping. This way you have a good idea of what you need, and you don’t get distracted by impulsive and emotional shopping. Also, you will realise that some items you just like on the moment but after a few days you may find yourselves deleting them from the list. It happens to me all the time!

What I love the most from H&M are some items that really look precious and expensive, and they will last. In the Premium Quality Collection there are some beautiful silks, many fresh linens and good real leathers. You can also have a look through some of the new wool and cashmere pieces for next winter, cause there are some pretty stylish items in there and they’ll be awesome new pieces for the new season.

Here are some of my favourite pieces, and let me say that the Linen Collection is simply amazing. Linen is a must for this summer so you must be quick. Some of the items in my wish list are already sold out! And I’ve created it only this week!

H&M Membership Perks

To get the best from the H&M website you should Become a Member. This way you’ll get 20% off on your first purchase and free shipping over $ 60 always. You also get:

  • 1 point every dollar you spend.
  • “Shop now, pay later” in 4 interests free instalments
  • Bday offer on you favourite item
  • Rewards with your acquired points
  • Trends masterclasses in collaboration with Vogue

Only flaw I can see on this website is that you can’t understand the fit of some items. Unfortunately many clothes are not on a model, but you can try them and return if they’re not what you’ll looking for. So not too bad in the end.

Have fun! xoxo Julia









Silk & Satin














Wool & Leather














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